Romania Food Packaging Market Overview
Romania's food packaging market is valued at approximately EUR 3.5 billion in 2025, growing at 6 to 8% CAGR as the country's food processing sector modernizes and expands. Romania's GDP of approximately EUR 310 billion supports a population of 19 million with increasing disposable income and evolving consumption patterns toward packaged and branded foods. Major margarine brands in Romania include Unilever (Rama, Delma), Upfield (Flora), and private-label products for major retailers Kaufland, Lidl, Carrefour, and Mega Image. Romania's food processing sector has attracted significant foreign investment from multinational companies seeking lower-cost EU manufacturing bases. PP resin is imported from European suppliers at approximately EUR 1,350 to 1,500 per metric ton, with Rompetrol's local petrochemical operations providing some domestic supply. Romania's position within the EU single market enables duty-free access to 447 million European consumers, while its lower labor costs (average manufacturing wage approximately EUR 900 per month versus EUR 3,500 in Germany) make it an attractive location for packaging production serving Western European markets. The injection molding machine market includes both European and Chinese suppliers.
Key Specs
- •Romania's food packaging market is valued at approximately EUR 3.5 billion in 2025, growing at 6 to 8% CAGR as the country's food processing sector modernizes and expands.

IML mold system for margarine container production
Key Opportunities: Margarine Container Sector
Romania's margarine container market is estimated at 200 to 300 million units annually for domestic consumption, with significant additional volume potential from exports within the EU. The 250-gram and 500-gram rectangular or oval tubs with IML decoration are the standard retail formats. Part weights range from 20 to 28 grams at 0.5 mm wall thickness in food-grade PP. IML decoration is standard for branded margarine in Romanian retail, which is dominated by international chains (Kaufland, Lidl, Carrefour, Mega Image hold over 60% of grocery retail). Private-label margarine production for these chains represents a high-volume opportunity, as retailers increasingly consolidate their supplier base with converters who can offer competitive pricing and consistent quality. Romania's lower labor and facility costs compared to Western Europe enable converters to price IML containers competitively for export to Germany, Austria, Hungary, and other EU markets. Several multinational packaging converters including Greiner Packaging and Berry Global have Romanian operations, validating the country's position as a packaging manufacturing hub.
Import Regulations and Certification Requirements
Injection molding machines enter Romania (EU) under HS code 8477.10 with 0% import duty from China. Romanian VAT of 19% applies on the customs value. CE marking is mandatory under the EU Machinery Directive 2006/42/EC, and HWAMDA provides full CE documentation. Food-contact packaging must comply with EU Regulation 10/2011, enforced in Romania by the National Sanitary Veterinary and Food Safety Authority (ANSVSA). PP for margarine containers requires specific migration testing with fat simulants. Romania's EU membership means all food-contact packaging certifications are valid across the entire EU single market, enabling Romanian-produced containers to be shipped to any EU country without additional testing. HWAMDA provides CE documentation in Romanian and English, including the declaration of conformity, technical construction file, and user manual. The INOVA controller's data logging supports HACCP and ISO 22000 quality management documentation required by multinational food companies sourcing packaging from Romania.
Key Specs
- •Injection molding machines enter Romania (EU) under HS code 8477.10 with 0% import duty from China.
- •Romanian VAT of 19% applies on the customs value.

Label magazine feeding system for consistent IML decoration
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HWAMDA Equipment for the Romania Market
For Romanian margarine container production, HWAMDA recommends the SPV5-400 (4,000 kN) with 4-cavity IML molds. The machine produces 500-gram margarine containers at 22 to 28 grams with 0.5 mm wall thickness, achieving 6 to 8 second cycle times for 1,800 to 2,400 containers per hour. The SWITEK IML system provides CMYK + white label capability with plus or minus 0.1 mm accuracy, meeting EU retail quality standards. The servo-hydraulic drive at 1.0 to 1.2 kWh per kilogram is competitive with European machines while significantly reducing capital investment. Romania's industrial electricity at approximately EUR 0.11 per kWh makes energy efficiency valuable but not as critical as in higher-cost Western European markets. The INOVA controller supports Romanian-language interface and provides SPC data logging for multinational food company quality requirements. HWAMDA positions as an entry-level or capacity expansion solution for Romanian converters, with capital cost 50 to 65% below European alternatives. The PP-to-PP mono-material IML capability supports EU circular economy compliance.
Logistics and After-Sales Support
HWAMDA ships to Romania via ocean freight from Ningbo to Constanta port on the Black Sea, with transit times of 28 to 35 days. Constanta is Romania's primary commercial port with direct highway and rail connections to all major Romanian industrial zones. As an EU member, customs clearance follows standard EU procedures with no additional documentation beyond CE certification and commercial documentation. HWAMDA partners with a Romania-based technical service provider for Romanian-language installation, commissioning, and ongoing support. Spare parts availability benefits from proximity to HWAMDA's broader European service network. Remote diagnostics via the INOVA controller enable direct technical support from HWAMDA engineers. HWAMDA provides all documentation in Romanian and English. For converters operating in Romanian free zones or industrial parks, HWAMDA supports the documentation for any applicable investment incentive programs.

Servo motor driven IML system for precision label placement
Getting Started: Investment and ROI
A complete HWAMDA margarine container IML line for Romania, including SPV5-400, 4-cavity IML mold, SWITEK IML, and auxiliaries, represents EUR 170,000 to 260,000 CIF Constanta with 0% import duty. Romania's combination of EU market access, lower labor costs, and reasonable energy prices creates attractive production economics. Production cost per 500-gram IML container runs approximately EUR 0.04 to 0.06, including PP at approximately EUR 1,400 per metric ton, IML label, energy at EUR 0.11 per kWh, competitive labor costs, and mold amortization. Market selling prices of EUR 0.07 to 0.12 for domestic and EU export markets support gross margins of 35 to 50%. At 85% utilization, monthly revenue reaches approximately EUR 55,000 to 100,000. ROI is achieved within 16 to 24 months. Romanian converters serving EU export markets can achieve faster payback due to higher per-unit selling prices in Western European markets. Equipment cost per container averages EUR 0.002 amortized over 5 years.
Frequently Asked Questions
Yes, as an EU member state, food packaging produced in Romania with EU-compliant materials automatically meets food-contact requirements for all 27 EU countries. No additional testing or certification is required for intra-EU trade. HWAMDA's CE-certified machines and EU Regulation 10/2011 compliant PP materials provide the full documentation trail. Several Romanian converters already export IML containers to Germany, Austria, Hungary, and other EU markets.
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